In each country, there are many different types of MVNOs that focus on different regions or different levels of ARPU users to gain market position. Their competitive advantage depends on their business model and marketing or discounting efforts in comparison to traditional operators. From the 4G transition to the 5G era, the opportunity from massive mobile data packages is getting a very good chance with high-level speeds in Gbps and fast real-time response engineered by 5G technologies in sub-6G or MM wave networks.
Typical products used by MVNOs in this scenario to endure their high performance to cost services are 5G MiFi and 5G CPE devices. With good stability and high-speed in 1Gbps than 4G 150Mbps based on Qualcomm and MTK 5G chipset and Wi-Fi 6 technology, this kind of data-package with big volume more than 1000G each month probably will be very populated by kinds of customers while they go outside like travelling, group activities, personal webcasting, SD movie enjoying, gaming together, or organized data usage.
5G CPE is also favored by some stay-at-home or free-working young adults to freely surf the Internet and share data throughput together, since CPE can provide long working hours with DC power and slightly more Wi-Fi access capacity than 5G MiFi. The 5G Mi-Fi can easily be taken outside with a 5,000mAh battery, which is typical.
Nowadays, the new technology with 5G Release 16 (Release 17 will be soon) in 3GPP and Wi-Fi 6 in Wi-Fi standard with low power consumption and high network performance would push this kind of Data Package Running to very successful progress. Key mobile operators in each country are willing to partner with these MVNOs to extend their service ratio into those very specific areas to gain more subscribers than their competitors, and they could also gain more revenue from partnering with these sharing services.
Different vendors of 5G terminals offer feature-rich products to these MVNO to accelerate spending in this market. The North American market is fuelling the trend, supported by equipment factories from China amid the new 5G popularity. In China, eCommerce and TikTok are enhancing this service to reach more than a million subscribers with new sales methods including 5G Mi-Fi & CPE Webcasting to this data package product. The EMEA will be the next emerging region for this new business model.
Based on the MTK T900 and T750 platforms, KingTop will launch a competitive line of 5G products to enable good solution support for different levels of MVNO operators!